Simon Kemp, founder and CEO of Kepios joined us in a conversation on the global digital report 2019 and what it has installed for Asia Pacific in 2019. We start with the global trends of the report and zoomed it down to Asia Pacific, with the surprise that growth is still accelerating in the region particularly with India, the rise of Tik Tok by ByteDance and the hard truth that Facebook is not declining. We discuss whether there are new entrants in social media for Asia Pacific and the attitude towards privacy in the region as well.

Here are the interesting show notes and links to the discussion (with time-stamps included):

  • Simon Kemp (@eskimon, LinkedIn), Founder & CEO of Kepios [0:17]
    • Since our last conversation, what have you been up to? [0:25]
  • Global Digital Report 2019 published by We Are Social and Hootsuite [2:04]
    • What are the key numbers, main observations and trends in the report for 2019? [2:11]
    • Why are the Internet and social media still accelerating and is it because people do not care about their privacy? [4:04]
    • Have you included new datasets from other organizations on top to what the team has done for 2018? [6:21]
    • Zooming down to Asia Pacific, are there any new insights since our last conversation? [7:57]
    • I have seen that you have added data on voice search and voice commands. How was the data compiled? Has there been an increase in usage with voice for Asia Pacific? What are the key applications for the voice search and commands? [9:30]
    • Comments on the difficulty in obtaining Internet and mobile usage data in China and the annual CNNIC report [13:40]
    • With the growing scandals piling onto Facebook, have you seen decreased growth for the big blue app in Asia Pacific and are there any impact to the other two core assets: Instagram and Whatsapp? [15:15]
    • We have read in many articles about the rise of Tik Tok (aka Douyin), a video sharing app from ByteDance Group in China leading the way, has your report picked up their data and are they on track to give Facebook a run for their money, given that they are doing well in Southeast Asia and India? [20:27]
    • Segmentation of Apps by Chinese tech giants to serve their customers better [24:43]
    • What are your thoughts on Mark Zuckerberg’s new vision of Facebook? [28:19]
    • Are they any new entrants in Asia which will be interesting for those to look at? [33:18]
    • How are Snapchat, Twitter and Instagram doing in the social media space? Are the usage rates growing or starting to plateau across the world? [37:33]
    • What does the report discuss about user privacy and their attitudes towards Facebook’s recent mishaps? [45:51]
    • What will be the data that you will most want to get your hands on for 2019 in Asia Pacific? [49:46]
  • Closing [50:43]
    • Can you recommend a book or movie or podcast or anything which recently made an impact to your work and personal life? [50:49]
    • How do my audience find you? [51:00]

Podcast Information:

The show is hosted by Bernard Leong (@bernardleong & weibo) and are sponsored by Ideal Workspace (Twitter, Facebook and LinkedIn) with their new Altizen Desk (Twitter, Facebook, Medium). Sound credits for the intro music: Taro Iwashiro, “The Beginning” from Red Cliff Soundtrack and this episode is edited by Carol Yin, and co-produced by Carol Yin and Bernard Leong.